BEYOND BEAUTY IS THE FREEDOM TO CHOOSE WHAT MAKES YOU HAPPY AND MAKES YOU FEEL GOOD.
FREEDOM AND SECURITY THROUGH A ROUTINE OF SIMPLE DAILY GESTURES AND HIGH VALUE PRODUCTS.
EVAGARDEN MAKES THE WOMAN SELF-CONFIDENT, FREE AND INDEPENDENT, READY TO CONQUER THE WORLD!
In September 1979, Roberto Bizzocchi (our founder) was in Via Tornabuoni in Florence to start selling his new cosmetic Brand. He was about to encounter his first potential customer, trying to sell more an idea than a real product, with only a catalogue that spoke of a brand yet unnamed. And so, before entering the salon, he took a coin and went into a phone booth to call his wife, Tiziana Pezzolesi (our founder) who, on the other end of the line, worked on creating the new brand.
He asked her: “Well? What do we call ourselves?”
She instinctively answered: “EVAGARDEN!”
Roberto met with the potential customer and said for the first time: “Our brand is called EVAGARDEN”.
With surprise, the customer replied: “Yes, I think I’ve heard it before…”
The name was a success. EVAGARDEN was created.
General Manager of Evagarden, a true globetrotter, always ready to leave to explore new markets.
Head of Research and Training (MUA), she gave Evagarden its first form, she was the one who imagined our first products.
Chairman of Evagarden, strong and determined, full of passion and courage. A profound motivation that he has maintained over the years.
Italian Sales Manager for Evagarden.
E-commerce, Marketing and Communication.
Graphic Designer and Art Director.
Export Sales Manager of Evagarden.
Make-Up Artist and International Make-Up Trainer.
Turnover increase in the last 5 years
Evagarden Turnover Abroad
Products sold in the last 5 years
Evagarden’s sales point in the world